Originally published on 10 Aug 2021 by Rebecca Wentworth
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Online Marketing Tools for Small Business

Online Marketing Tools for Small Business

When you’re running a small business, it’s difficult to dedicate time specifically to marketing. The digital world is made up of multiple channels that seem to require constant management, essentially making marketing a second full-time job for managers and business owners. Luckily, having the right marketing tools in your arsenal can simplify and automate your digital marketing strategy, as well as optimize it for ROI. Keep reading to find out how you can get started today! Lead Scoring Lead scoring determines which leads are most likely to make purchases. If you’re running a small business, it’s essential to focus on
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